TRENDS & DESIGN


Cosmetic packaging: The eco-friendly trend prevails

04/09/2019

CATEGORY: strategies BRAND: ITENE

The cosmetics market has been in continuous change and growth since the end of the 19th century and the beginning of the 20th century, as can be seen from the wide range of products available to consumers.


 

The growth has been accentuated in recent years, in which there has been an upward trend in the use of body care products in addition to image. In addition, the market has ceased to be almost exclusively for women to provide both women and men with all kinds of cosmetic products. These products include skin and hair care, deodorants and fragrances, make-up and dyes.

 

Carlos Castelló y Estrella Peiró - ITENE

 

The packaging in this type of products, as in any other, plays an important role, having to meet... READING MORE http://www.infopack.es/revista/260/#page/44

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