TRENDS & DESIGN

Premiumisation: increased packaging appeal to stand out on the shelf

Trends & design

Premiumisation: increased packaging appeal to stand out on the shelf


Sidel BoostPRIME opens the door to premiumisation and revenue generation for hot-filled beverages in PET. ( Read more... )


CATEGORY: Retail and visibility in the linear BRAND: Sidel
Wine labels: boundless creativity

Trends & design

Wine labels: boundless creativity


Every case is different, but it is obvious that the first thing that a winery wants when they come to Puigdemont Roca (Barcelona) is to beat their competitors, to differentiate themselves, so that people see them better; and that is our job.   ( Read more... )


CATEGORY: Retail and visibility in the linear BRAND: Puigdemont Roca
Changing times, changing lines

Trends & design

Changing times, changing lines


How coding and marking helps manufacturers to avoid downtime when dealing with multiple products on a production line. ( Read more... )


CATEGORY: Retail and visibility in the linear BRAND: Videojet Technologies
Beauty is an illusion that we must drive drop to drop

Trends & design

Beauty is an illusion that we must drive drop to drop


Cosmetics have always been illusion. Efficiency and results packed in magic to make the consumer dream. The first interaction of the consumer with the product takes place through the pack and what it transmits is often definitive in the final decision of purchase. ( Read more... )


CATEGORY: Retail and visibility in the linear BRAND: Virospack
Wine labels that capture the essence of Galicia

Trends & design

Wine labels that capture the essence of Galicia


Some time ago, Bodegas Gallegas called on Grantipo to solve a conflict with some of their subsidiary brands. After Grantipo analysed the situation and devised a strategy, over 40 wine labels have been designed or re-designed.   ( Read more... )


CATEGORY: Retail and visibility in the linear
The “out-of-home” packaging market will reach 6,000 million Euros by 2020

Trends & design

The “out-of-home” packaging market will reach 6,000 million Euros by 2020


A report from Smithers Pira, “European Out-Of-Home Packaging Trends to 2022”, commissioned by Asia Pulp & Paper Group (APP), underscores the importance of the fast food and home delivery sectors, thanks to which the European “out-of-home” (OOH) packaging market continues to grow. ( Read more... )


CATEGORY: Retail and visibility in the linear BRAND: Asia Pulp & Paper