Trends & design

Onwards and upwards: Regula Jar’s sustainable path

Made by Louvrette, a Quadpack Company, this 100% European jar is the perfect example of Quadpack's sustainable product development strategy ( Read more... )

CATEGORY: Packaging design BRAND: Quadpack group

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Trends & design

Aptar creates Essencia Screw pump for refillable fragrances

Aptar Beauty + Home continues to innovate in the name of packaging sustainability, extending the Essencia pump range with the launch of the Essencia Screw pump. Responding to a key fragrance industry demand for sustainable packaging solutions, the Essencia Screw allows glass fragrances bottles to be refilled and the pump to be reused. ( Read more... )

CATEGORY: Packaging design BRAND: Aptar

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Trends & design

UNITED CAPS Unveils Expanded Edible Oils and Vinegars Portfolio

UNITED CAPS, an international manufacturer of caps and closures, today reported following the acquisition of Spanish firm Embalatap, the company has completed a period of consolidation and integration, resulting in an enhanced portfolio of caps and closures for edible oils and vinegars. ( Read more... )

CATEGORY: Innovations BRAND: United Caps

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Trends & design

Butterflies, Bees and Nature: Nobleza del Sur

The Nobleza del Sur Brand has launched a new edition of early-harvest organic extra virgin olive oil with a notable special character. The brand’s commitment to biodiversity, sustainability and respect for the environment is uncompromising, so its packaging was researched and developed by the agency Cabello x Mure (Abeda, Jaén) fully in keeping with this new commitment. ( Read more... )

CATEGORY: Packaging design BRAND: Cabello x Mure

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Trends & design

“Packaging, the First Impression on Your Consumer”

Packaging should be like the cover of a book: informative, suggestive and enticing. It creates the first impression that the consumer perceives when deciding whether to buy a product at the point of sale. Although the actual product is on the inside, the design of external packaging can completely determine its sales performance, as it distills and shapes marketing strategy and therefore the image and branding of the brand. ( Read more... )

CATEGORY: strategies BRAND: Mediactiu

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Trends & design

Luxury Design in Wines for Travel Retail

We present the creative work carried out by the Argentine agency, YG Design, for Casillero del Diablo, providing the image for the "The Route of Cabernet" product family. The range targets the travel retail channel in particular (ports and airports, airlines, and duty-free shops), a market traditionally dominated by spirits. ( Read more... )

CATEGORY: Packaging design BRAND: Agencia YG

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Trends & design

“Packaging Entails a Complex Synthesis of Marketing Practices”

Interview with Bertrand Massanes, Managing Partner at Little Buddha ( Read more... )

CATEGORY: Packaging design BRAND: Little Buddha

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Trends & design

Reducing Plastics In Packaging Without Sacrificing Food Safety

In today's highly demanding environment, we seek to achieve our goals to the fullest. This equally applies to the trend toward reducing the use of plastic in food packaging while seeking to preserve current packaging performance in terms of barrier, sealing, manageability, compatibility with packaging systems and with the logistics chain, and so on ( Read more... )

CATEGORY: Packaging design BRAND: Repaq

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Trends & design

´Observador´, A Thoughtful Wine That Interacts with the Consumer

Bodega Davide has seen its notoriety increase in an extraordinary manner. Its image makeover and revamped strategy have allowed it to leap across borders, generate new business, connect emotionally with the consumer and win countless international awards in the field of communication and design. The ones behind it? Roberto Núñez Studio. ( Read more... )

CATEGORY: Packaging design BRAND: Roberto Núñez

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Trends & design

Murad x Neomix: Aptar’s Newest Innovation Works with Unique First to Market Murad Formula

Murad’s newest dual-powered product, Vita-C Glycolic Brightening Serum, features active ingredients like Glycolic Acid to gently exfoliate dead skin cells and enhance absorption + Vita-C complex that brightens skin with first-to-market, gold-stabilized vitamin C. ( Read more... )

CATEGORY: Innovations

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