INFOPACK NEWS _ 21/01/2025

The future of nostalgia in packaging

News - Branding & Design

The future of nostalgia in packaging


So much of the packaging industry is focused on the future. But let’s not forget how powerful the past can be. Combining the benefits of both is part of the magic of packaging ( Read more... )


CATEGORY: Branding & Design BRAND: London Packaging Week
The psychology of packaging: How luxury brands captivate consumers

Markets - Branding & Design

The psychology of packaging: How luxury brands captivate consumers


Professor Ben Voyer explains how packaging in the luxury market is an art form that intricately weaves psychology, emotion and consumer behaviour, shaping perceptions and driving purchasing decisions. ( Read more... )


CATEGORY: Branding & Design BRAND: London Packaging Week
The London Packaging Week 2024 show preview

Events - Fairs

The London Packaging Week 2024 show preview


As top brands and thought leaders from across the packaging sector prepare to descend on London Packaging Week 2024, this year’s exhibition is shaping up to be the best and biggest yet. ( Read more... )


CATEGORY: Fairs BRAND: London Packaging Week
Packaging’s sustainable blueprint

News - Circular Economy

Packaging’s sustainable blueprint


The momentum behind sustainability and shifts in consumer behaviour continues to have profound implications for the packaging industry ( Read more... )


CATEGORY: Circular Economy BRAND: London Packaging Week