ADF&PCD and PLD Paris: new dates announced



January event postponed alongside unveiling of new activities to drive innovation.

Easyfairs, organiser of ADF&PCD and PLD Paris, the world’s leading event for perfume, cosmetics and premium drinks packaging and aerosol and dispensing technology, today announces that the event will be postponed from 20 & 21 January 2021 to 22 & 23 June 2021. Alongside the change in dates, it has launched an inspiring new programme of digital and face-to-face activity to continue to drive packaging innovation in the coming months.

The decision to move the dates of the event has been taken in consultation with the event’s many stakeholders across the industry in response to the ongoing Force Majeure situation and the unforeseeable, unavoidable, unprecedented, global and continuing scope of the Coronavirus. While Easyfairs had put in place an industry-leading programme of measures to ensure the safety of visitors and exhibitors at the event, the limit of 1,000 participants at events imposed by the French Government has made it impossible to organise the event on its original dates.

Renan Joel, Divisional Director for Easyfairs UK & Global’s packaging events, states: “Exhibitors, visitors and association partners have expressed their overwhelming support for the change in the dateline and for the crucial role that ADF&PCD and PLD Paris plays in creating connections and opportunities for everyone involved in packaging innovation in those markets.”


The move to June reaffirms the strong commitment of ADF&PCD and PLD Paris to supporting and driving packaging innovation and business for its French and international community in a face-to-face environment in Paris, the global capital of the beauty and luxury industries.


To support this commitment in the coming months, ADF&PCD and PLD Paris is planning a series of new initiatives that will continue to help packaging specifiers to discover the latest packaging products, connect with key suppliers, learn from the most influential thought leaders and celebrate the industry’s best work. In the digital space, an enhanced content offering will be rolled out, while a new virtual event is being planned. In addition, a small, exclusive event in Paris reserved for a select group of top brand owners and suppliers is in development.


Joel adds: “ADF&PCD and PLD Paris is known as the place where brands kickstart their innovation projects for the year; so, while we have had no choice but to change the dates of the main event, I am positive that we will continue to provide a strong platform for the market to do business in the coming months.


“While 2020 has been a very challenging year for everyone, and the opportunities for face-to-face contact have been limited, it has given us two very important messages. The first is that never before have humans and businesses craved that opportunity to get back together and meet in person, reasserting the value that events like ADF&PCD and PLD bring to communities. The other is that we have a great opportunity to branch out and innovate; and that is what has driven new ideas that we know will provide added value for the community both in the digital and live environment. We are very excited about what this will bring for 2021.

“In the meantime, I would like to thank our many partners among our exhibitors, visitors, associations and media for their ongoing support for the event and I look forward to working with them all to deliver a wonderful and unique summer edition of ADF&PCD and PLD Paris in 2021.”


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