INNOVATION
How do we reach new heights with digital print in corrugated packaging?
20/12/2023CATEGORY: Printing and labeling BRAND: drupa
Digital print has been promising broad transformation in corrugated for a long time. Significant progress has been made, but digital print today still only represents and addresses a small subset of corrugated print needs. New approaches are needed to broaden the reach and value of digitally printed corrugated packaging.
Robert Seay
Digital print transformation in the corrugated industry has been a promise waiting to happen for many, many years. Part of the reason for the delay could be the industry has been perceived as having one monolithic set of needs and digital print has been promoted as one generic solution to fit all of those needs. However, all corrugated needs and digital print solutions are not the same.
The reality is much more nuanced. Indeed, there has been some progress in...READING MORE AT https://www.infopack.es/revista/307/index64.html