How to design your sustainable shelf-ready packaging (SRP)


CATEGORY: Branding & Design BRAND: ITENE

Shelf Ready Packaging (SRP) is a type of secondary packaging, which groups several primary packaging and is prepared to be placed directly on the supermarket display. With this type of packaging, it is possible to minimise the handling of the product during the distribution cycle from the manufacture of the product until it reaches the end customer.

Marta Garrido and Patricia Navarro - ITENE


As presented in the Retail Ready Packaging Market Size - By Product, Material, Industry & Forecast, 2022 - 2028 report by Global Market Insights Inc., the SRP carton segment is projected to grow at a compound annual growth rate of over 5% during the period 2022 - 2028, with the food sector generating the largest market demand, followed by the beverage and cosmetics and personal care sectors.

These SRP packages must adequately protect the products during...READING MORE AT

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