News - Branding & Design

Special liquorice deserves special packaging

The world deserves better liquorice". That's what Claus Hattesen, the owner of Konfektfabrikken in Denmark, thought. And on the island of Ærø, he reinvented this traditional confectionery without further ado ( Read more... )

CATEGORY: Branding & Design BRAND: Mitsubishi HiTec Paper Europe

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News - Branding & Design

U Chocolate, Amazonian purity and exuberance in every bite

El Mejor Cacao del Mundo, a cocoa producing and distributing company from Pucallpa (Peru), approached the Riojan design agency TSMGO with the need to create a brand identity and a packaging in such a way that a taste of the natural environment in which it is grown: the Peruvian Amazon, as well as the values of sustainability, fair trade, and gastronomic attractiveness, reaches every home.   ( Read more... )

CATEGORY: Branding & Design BRAND: TSMGO

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News - Branding & Design

Connected packaging popularity expected to surge in 2023

81% used Connected Packaging as a brand in the last year vs 54% in 2022. 48% used connected packaging to help educate customers and shared product updates. Increased investment in digital marketing spend is planned by 88% in 2023 vs. 59% in 2022 ( Read more... )

CATEGORY: Branding & Design BRAND: Appetite Creative

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